Alex’s Newsletter

#010 - Creating a sensible testing plan

#009 - Retroactive product alignment documents

#008 - Finding an adequate product management tool

#007 - Embracing the Christmas Break Curse

#006 - Proprietary market research, the marketer's secret weapon

#005 - Danger: Marketers on Sales Calls

#004 - Striking the bug report balance

#003 - Kicking off the growth experiment process

#002 - "The value is in the list", finally a 2-way street

#001 - Social media as a product marketing channel

Writing for myself