Power-ups are an interesting product decision, especially given the UserVoice feedback highlighted. In the release notes, Twitch mentions that Power-ups cannot be turned off to maintain a ‘consistent viewer experience’ and suggests setting a higher price for each Power-up to reduce spamming. This feature appears to be a low-effort strategy to increase the average dollars spent via viewer engagement, adding a higher-priced option to encourage more Bit purchases and benefiting from the initial novelty as a ‘new’ feature.
Power-ups are an interesting product decision, especially given the UserVoice feedback highlighted. In the release notes, Twitch mentions that Power-ups cannot be turned off to maintain a ‘consistent viewer experience’ and suggests setting a higher price for each Power-up to reduce spamming. This feature appears to be a low-effort strategy to increase the average dollars spent via viewer engagement, adding a higher-priced option to encourage more Bit purchases and benefiting from the initial novelty as a ‘new’ feature.
Yup, agreed.